Oct 15, 2019
By Jane Brown
It could be the undecided Zoomer voters who sway the federal election.
The latest Zoomer Primary results show a statistical tie for the Conservatives and the Liberals at 36 and 34 percent respectively, but the undecided vote remains high at 12 percent.
And Zoomer Media VP David Cravit says these undecided voters are motivated, and will make a difference come election day.
“The undecided Zoomers tend to decide. They go somewhere. Whereas the other age groups don’t as much, so if I were any of the political parties, I would be spending the last week throwing every single messaging moment…at this demographic because we are definitely going to decide this election,” Cravit explained to Zoomer Radio’s Fight Back with Libby Znaimer.
According to CARP – A New Vision of Aging, the number one election issue is healthcare, followed by climate change at number two.
To learn about advertising opportunities with Zoomer Radio use the link below: