Ontario MP Kellie Leitch launched her somewhat controversial campaign recently to become the next federal Conservative Party leader, and spoke of the importance of what she deems to be Canadian values.  Leitch made the announcement in Collingwood, Ont., which is in her Simcoe-Grey riding. Leitch has hailed Trump’s presidential victory as an “exciting message that needs to be delivered in Canada as well.” Leitch’s campaign has proposed screening immigrants for Canadian values, while criticizing her fellow candidates as out-of-touch elites. Mike Van Soelen from Canada’s leading public strategy communications firm Navigator Ltd. will weigh in.