Jun 03, 2013
By Libby Znaimer
On This Edition of the Zoomer Week in Review:
Can money buy happiness? It’s an age old question – and according to Dr. Sonja Lyubomirsky, how you spend your money has a bigger impact than how much money you have.
Plus, why are so many big brands targeting the Millennials instead of Zoomers? It’s a question that has irked ZoomerMedia’s David Cravit. He’ll explain why ad agencies need to up the age on their target demographics!